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Home  ›  Careers  ›  Digital Marketing Manager

Digital Marketing Manager

Join our growing team and help us drive online growth, build brand presence and bring innovative products to more customers worldwide.

Full-Time

Job Type

£51,000

per annum

37.5 hours

per week

Apply Now

Duties and Responsibilities

As a Digital Marketing Manager, you will be responsible for developing and implementing digital marketing strategies to drive business growth, increase product visibility and generate sales.

  • Develop and implement comprehensive digital marketing strategies aligned with business objectives, target markets, product portfolio and growth plans.
  • Liaise with management to determine the new products and services to offer.
  • Plan, manage and optimise digital advertising campaigns across appropriate platforms, including search engines, social media and online marketplaces, to increase product visibility and generate sales.
  • Conduct surveys to determine customer feedback and requirements for alternate services being offered.
  • Develop strategies to improve product visibility, listing quality and promotional performance across the Company’s online marketplaces and e-commerce sales channels.
  • Implement SEO strategies, conduct keyword research and optimise website content and product listings to improve organic search visibility and attract relevant online traffic.
  • Analyse sales figures, market trends, competitor activities, customer preferences and product demand to identify commercial opportunities and prepare proposals for marketing and promotional activities.
  • Produce reports and recommendations concerning marketing and sales strategies.
  • Coordinate digital marketing activities for new product launches, seasonal promotions and product portfolio expansion across consumer electronics, technology accessories, health and wellness products and lifestyle goods.
  • Assist with managing the marketing aspect of the business and implementation of new marketing strategies for new products.
  • Build relationships with suppliers, businesses and customers, negotiate contract terms and prepare specifications for new services to be offered.
  • Work with relevant business functions to identify opportunities to improve product page performance, customer purchasing journeys and online sales conversion rates.
  • Develop appropriate digital marketing initiatives to generate business enquiries, promote wholesale offerings and support customer acquisition.

Key Skills and Experience Required

We are looking for a proactive and results-driven individual with the following skills and experience:

  • Ability to develop, implement and evaluate digital marketing strategies aligned with business objectives, target audiences and commercial growth plans.
  • Knowledge of keyword research, website optimisation, search visibility and techniques for improving organic traffic and product discoverability.
  • Experience in planning, managing and optimising online advertising campaigns, including relevant search engines and social media advertising platforms.
  • Ability to interpret marketing data, evaluate campaign performance and prepare reports using relevant analytics tools and key performance indicators.
  • Skills in analysing customer preferences, competitor activity, industry trends and market opportunities to support informed business decisions.
  • Ability to plan marketing content, manage social media campaigns and maintain consistent brand messaging across digital channels.

Job Summary

Job Title

Digital Marketing Manager

Job Type

Full-Time

Salary

£51,000 per annum

Hours

37.5 hours per week

Application Form

Complete all steps to apply for the Digital Marketing Manager role. Fields marked * are required. Accepted documents: PDF or DOCX, max 5MB.

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